CMD has developed a specialised location intelligence system enabling its clients to spatially view their market. Called the Market Footprint, the tailored software program runs on a company Internet or Intranet.

The Market Footprint uses internal client data and external data to deliver a footprint of any market, anywhere in the world. It can be linked to business intelligence software such as Cognos, Business Objects or other vendor based BI to provide a powerful location intelligence dimension to a client's data.

The Market Footprint has recently been developed for China.

The Market Footprint is the perfect tool for managing channels, understanding a markets dynamics and identifying future market trends.